The Most Advanced Range of Feeds & Supplements Available Today

We’ve been helping to care for Britain’s animals for 50 years and our high specification feeds and supplements are still leading the way when it comes to quality nutrition for your pet, from joint supplement Joint Aid for Dogs to feed balancer Equilibra.

Raw food supplement Raw Aid for Cats & Dogs

Redefining Nutritional Standards in Animal Health Since 1971

We’ve been helping to care for Britain’s animals for 50 years and our feeds and supplements are still leading the way when it comes to quality nutrition for your pet.

Every product in our range is packed with a specific combination of targeted nutraceuticals to give your animal’s health the very best support, from our famous dog joint supplement Joint Aid for Dogs to Equilibra, the first ever feed balancer for horses.

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Cat & Dog Feeds & Supplements
Horse & Pony Feeds & Supplements
Alpaca & Llama Feeds & Supplements
Agricultural Feeds
A Guide to Dog Joint Supplements
B2B - Contract Manufacturing
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Knowledge Base
Equine Feeding Guide
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Featured Products

Raw Aid for Cats & Dogs™ NEW

A high specification supplement for raw food diets, designed to provide 27 essential daily vitamins and minerals.

Joint Aid for Dogs Joint Supplement

Joint Aid for Dogs™

The proven dog joint supplement with Muscle Maintenance to aid mobility.

Equilibra Feed Balancer for Horses

Equilbra® Feed Balancer for All Horses

The original horse feed balancer. Designed to balance the natural high fibre diet of all horses and ponies and lay the foundation for healthy performance, vitality and condition.

Camelibra Complementary Feed for Alpacas

Camelibra™ for All Camelids

A high spec complementary feed for alpacas & llamas designed to support healthy digestion and productivity from natural, forage/fibre based diets.

What Our Customers Say...

"If you feed the best, you get the best results. Equilibra feed balancer ensures that Necta Zenash always maintains peak condition, health and temperament ...I have not only cut down my feeding & grooming times, but reduced my feeding costs, shoeing costs & vets bills dramatically - it's as if the condition just comes out of the bag."

J Shields

"We use Joint Aid for Dogs because you won't find a dog joint supplement that even comes close to it. I want @khaleesithedobe to be running all the way into old age and she needs healthy joints for that. Oatinol is a game changer.”

@thepetnutritionist

“We are a total GWF family. Having met the team years ago we put one dog on Joint Aid and it transformed his later years, since then every dog has had it… Now the dressage performance horse has joined in - he has Muscle Maintenance and I'm delighted with the results. Thanks team we truly appreciate your knowledge and honesty.”

Amanda Louise Birch

“We’ve been using GWF [Joint Aid] for my springer Bobby for 4 months now and he’s gained 1cm of muscle on all three of his legs, gaining muscle is something that he hadn’t been able to do for the last 21 months. We’ll definitely continue using it to help maintain his joints and so that he keeps gaining muscle.”

Charlotte Barnes

"My alpacas thrive on the essential minerals that Camelibra NG-2 contains and I have found that other brands just don’t provide the right balance to keep my animals healthy."

Suzanne Farmer
Panteg Alpacas

"Equilibra has been fantastic for my mare. When I bought her she was lacking in muscle tone, had a poor coat, & brittle feet. I started her on Equilibra, & within a short period of time the difference was remarkable. Fabulous muscle tone, a glossy coat and much improved foot quality, so much so that my Farrier has started his horses on Equilibra!"

Helen Elcombe